Join OrderPort and the Pennsylvania Winery Association on November 4 for an interactive workshop focused on helping wineries navigate today's changing direct-to-consumer landscape. Explore practical strategies to attract new wine drinkers, strengthen local customer relationships, increase repeat visits, and reinvigorate wine club memberships. Walk away with actionable ideas and a 90-day roadmap to build customer loyalty, improve retention, and drive sustainable DTC growth.
The wine industry is changing, and the strategies that worked five years ago aren't necessarily driving growth today.
Consumers are more selective, tasting room traffic is shifting, and wineries are being challenged to build stronger customer relationships with fewer resources.
It's time for a new approach to DTC growth.
Join OrderPort and the Pennsylvania Winery Association on November 4 for an interactive workshop focused on practical, actionable strategies to help Pennsylvania wineries strengthen their direct-to-consumer business.
We'll explore three critical opportunities for growth:
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Build a stronger local customer base. Turn occasional visitors into regular customers through events, partnerships, local programming, and repeat engagement.
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Connect with the next generation of wine drinkers. Rethink how your winery attracts new audiences, creates memorable experiences, and builds lasting relationships.
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Reenergize your wine club. Move beyond discounts to create flexible, engaging membership experiences that improve retention and recurring revenue.
This isn't about adding more work to your plate. It's about making smarter decisions, creating stronger customer connections, and identifying opportunities you can put into action over the next 90 days.
Wednesday, November 4, 2026
Presented by: OrderPort | Pennsylvania Winery Association
Presented by: OrderPort | Pennsylvania Winery Association
Better experiences. Stronger relationships. More opportunities to grow.